Marlin Equity Partners Completes Take-Private Acquisition of Bazaarvoice
"Our long-term strategy is to help brands and retailers around the world use CGC to enhance the customer experience and stand out in the constantly changing digital environment," said
"Bazaarvoice excels at providing today's top brands and retailers with scalable consumer-generated content applications, services and data offerings," said
With the closing of the transaction, Bazaarvoice's common stock has ceased trading on NASDAQ under the symbol BV.
GCA acted as financial advisor and
Bazaarvoice helps brands and retailers find and reach consumers, and win them with the content they trust. On a monthly basis, more than one-half billion consumers utilize the Bazaarvoice Network to view and share authentic consumer-generated content, including ratings and reviews, as well as curated visual content, across 5,500 brand and retail websites. This visibility into shopper behavior allows Bazaarvoice to capture unique first-party data and insights that enable its targeted advertising and personalization solutions. Founded in 2005, Bazaarvoice is headquartered in
Alison Kwong Bazaarvoice, Inc.512-551-6285 firstname.lastname@example.org Marlin Contact: Peter Spasov Marlin Equity Partners310-364-0100 email@example.com
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